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Founded in 1909, Suzuki is a multinational corporation currently headquartered in Hamamatsu, Japan. Created by Michio Suzuki, the company is best known for its motorcycles and currently maintains the third highest motorcycle sales volume in Japan. Suzuki started with and continues to produce motorcycles, but it diversified in 1937 with two prototype automobiles.
The first automobile that Suzuki produced for consumers wasn’t until 1954, with its creation of the Suzulight. Powered by a 360cc 2-cylinder engine capable of producing 15 horsepower, the sedan version of the Suzulight sold for ¥420,000 or $3077 (the equivalent of $31,111 in current value). Today, Suzuki makes a variety of sedans, hatchbacks, trucks, and SUVs. Its model lineup includes the Celerio, Alto, Swift, Jimny, Vitara, SX4, Ciaz, APV, Ertiga, Equator, Kizashi, Landy, Lapin, Palette, Solio, Splash, Wagon R, Cappuccino, Escudo, XL7, Ignis, Fronte, and Cervo. Suzuki sold 2,760,000 vehicles worldwide in 2021, which set a record for the company.
Suzuki intends to focus on emerging markets, increasing its production and transition into EVs within India. These plans include fully electric and hybrid vehicles, much like the mild-hybrid system used on the Ciaz, Vitara Brezza, Ertiga, XL6, Baleno, and S-Cross. The company also plans to add more SUVs to its portfolio, which is one of the more profitable automobile markets in India. The company also said it would like to ramp up its production capacity, helping stimulate and meet demand in more rural areas.